Sweet Tooth Hotel invites you to suit up in holographic space gear and buckle into a rainbow-powered rocket ship to journey past the land of sugar and into our next pop up installation titled “1955”. If you missed out on visiting the first sold out run of Sweet Tooth Hotel, you can look forward to visiting chapter two of the series which explores the theme of retrofuturism through a swirl of color and a step back in time…to the future.
“1955” incorporates references to some of the most beloved design from mid-century atomic to the Space Age, harkening back to a time when everyone was looking towards outer space and the limitless potential of technology. Artists have created work addressing retrofuturism, which is characterized by depictions of the future produced in an earlier era and explores the tension of future and past and between the alienating and empowering effects of technology.
Featuring five interactive spaces, brought to life from a burst of colorful oil from a rocket ship fueled by rainbows, viewers will be able to interact with new creations by previous collaborators, Built by Bender, Jeremy Biggers, Rob Wilson, Jojo Chuang and Shamsy Roomiani, along with new Sweet Tooth Hotel artists Hatziel Flores and Drigo. Each of the following artists will take over an entire room and use one color as the main hue and inspiration for their work, Jeremy Biggers – Red, Hatziel Flores – Blue, Drigo – Yellow and Rob Wilson – White.
Open November 2 – December 31, “1955” will see the current 1,200 sq. ft. space in Victory Park reimagined with a revamp of the artist spaces and an expanded Gift Shoppe featuring limited edition products and artist works. This is the final installation at this space, with plans for a larger venue in 2019.
CREATED BY BUILT BY BENDER X JOJO CHUANG
Fueled by the power of the rainbow, this rocketship allows you to peer into infinity from every angle. The rainbow oil has leaked down the hallway, wrecking havoc on the hotel!
Rocketing to explore strange new worlds, to seek out new life and new civilizations, to boldly go where no human has gone before.
They can meet me in outerspace. We could spend the night, watch the Earth come up.
ASTRAL PALS FROM BEYOND
A group of extraterrestrials are here from 1955 looking for new human pets to take home...and they really like to dance!
ASTRAL DINER - THE GREENHOUSE OASIS
When you dine at the Astral Diner you are entering a non-physical realm of existence. You resemble the stars; anything can happen.
About: 50’s pop art reference, signature lips, new medium resin sign and light, design feel more like graphic design that is more illustrative.
THE GREAT CONJUNCTION
A rainbow oil spill, leaking out of the rocket ship, is corroding this area and bizarre things are sprouting. Abnormal plant-life, invasive space amoeba, meteoroids with shamstone crystal deposits, and contaminated fungi are taking root and spreading. Mysterious symbols have emerged from this affected space, revealing archaic secrets of what lies beyond.
GIFT SHOPPE DESIGN: BIG DIPPER BAKERY & ASTRO PUFFS WALL
With interior design by Nicole Davis and creation in collaboration with her husband Adam Davis, this spacey duo’s design will have you floating weightlessly in no time! Inspired by the saccharine sweet palette of vintage grocery stores, Nicole has taken our gift shoppe to the next galaxy!
Are you tired of being stuck to the ground? Dig into a crispy bowl of Astro Puffs! Now with enhanced asteroid-powered technology and proprietary anti-gravity mallows! How about a sugary bite at the Big Dipper Bakery? The word from the bird is our Jupiter Jelly Cakes, Moon Muffins, and Deep Space Donuts are the best in the galaxy! Stop by and shoot for the stars, Daddy-o!
RAINBOW OIL AND ROCKETSHIP
The colorful interactive projections oozing from the retro-future ship transport viewers to another dimension. As spectators walk down the hallway, the rocket’s rainbow fuel whirls around them, creating an out-of-this-world experience.
A LITTLE PARTY CO
The path to space is paved in color. An homage to the retro-futurism of the 1950s, the installation utilizes atomic motifs and vinyl tape to create a geometric pathway to Sweet Tooth Hotel--encouraging viewers to stop and look around as they enter the immersive experience.
As a bonus to this installation, curious guests will be able to watch the creation of “1955” on Instagram at the newly launched @buildsweettoothhotel.